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12/21/2023

Bringing in the New Year with the new GO! 2025 platform

Bringing in the New Year with the new GO! 2025 platform

The Borderless Wireless platform is one of the most relevant projects in the Bid-book and will be useful for promoting the European Capital of Culture until the end of 2025 and even beyond: it is a so-called “legacy” project that will connect the cross-border area long after the title has passed to another European city.

The presentation was held at the GO! Center in Gorizia by the platform project manager Giulio Selvazzo (EGTC GO) and the visual designer & developer Giulia Bardelli (Studio But Maybe), who explained to the audience all the key points of the site. The site boasts a carefully thought-out and aesthetically pleasing graphic design, which never overlooks the cross-border nature of this Capital of Culture: as reflected in the images (half of the graphics show motifs of Nova Gorica, the other half of Gorizia) and in the style of the text, with the letters partly blending into the background. In addition to aesthetics, attention was also paid to functionality, as the platform is fully adapted for the visually impaired through a plug-in.

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The platform will be a place to browse through descriptions of all the projects from the official European Capital of Culture programme, and of course it will also be a place for news and events from the Nova Gorica – Gorizia conurbation and beyond. It will not be dedicated exclusively to the official programme, but other stakeholders will soon be able to propose their events for publication. It will be possible to apply for the GO! 2025 logo, journalists will be able to access press releases and press materials, and the platform will evolve and grow with its audience. In the next phase, the developers foresee a tab on volunteering and similar ways to become part of the cross-border story, and an important part will be a tourist information section where visitors will be able to fully plan and book their visit.

The content will be available in three languages – Slovenian, Italian and English. This challenging task was successfully carried out by Kumbe, an agency from Trento specialising in tourism websites.

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