GO!2025 x Benedetti Life – A Visionary Fashion Spectacle in Nova Gorica

Matea Benedetti brings to Nova Gorica a sustainable fashion spectacle that fuses cutting-edge technology, nature, and timeless glamour.

As part of the European Capital of Culture 2025 Nova Gorica - Gorizia, on 1 September 2025, Nova Gorica will host one of the most anticipated fashion events of the year: Benedetti Life – a visionary open-air spectacle under the stars. Globally renowned fashion designer Matea Benedetti, a pioneer in sustainable fashion, will present a show where haute couture meets ecological awareness, cutting-edge technology, and timeless glamour.

Benedetti Life creations – previously showcased on red carpets at the Oscars, Cannes and Venice film festivals – will dazzle in a fresh new light. They are made from innovative sustainable materials such as textiles derived from mushrooms, sugarcane, pineapple, olives, seaweed, and eucalyptus, as well as recycled electronic chips, beer cans, plastic bottles, and repurposed garments once worn by icons like Manca Košir and Dr. Jane Goodall – all without compromising on style, elegance, or luxury.

ECO Exhibition: From Waste to Beauty

From 1 to 20 September 2025, the shop windows of Nova Gorica and Gorizia will host the sustainable fashion exhibition From Waste to Beauty, featuring pieces selected through an international call. The exhibition will showcase visionary designers who transform waste into bold and original fashion pieces, redefining modern aesthetics. Before the fashion show, awards will be presented to the most outstanding recycled fashion creators.

Both events are free and open to the public.